They partnered during the school year with Gravity Diagnostics to get Covid tests back faster, within 24 hours, reducing the time that the infection could spread, cutting down on absences, and providing more stability. The administration at Fort Thomas Schools, for example, was trying to cope with absenteeism on the part of students, teachers and substitute teachers. The company established another business unit called Gravity Direct, which will create partnerships with school, universities, and private employers to quickly process Covid tests. Overnight return shipping is included, and the company says the results are available in days. Equipment for a nasal swab, step-by-step instructions, and a link to an instructional video are included. The kit costs $99 and is shipped overnight at no extra charge to the home. “This is just the beginning of what we foresee GetMyDNA being able to do for consumers in all 50 states,” she says. “Our intention was always that home-testing solutions and telemedicine would have an important place in the future of health care,” says Julie Brazil, co-founder and chief operating officer. Earlier this month, the company announced that the kit had been authorized to be sold in retail stores and in bulk. One of its early products is its GetMyDNA Covid-19 home testing kit. “This is a whole new business unit that we’re heavily investing in,” he says. He calls it “consumer-initiated testing,” and it includes telemedicine, home testing, apps, wearables, and other products designed to improve prevention and personal wellness.

Gravity has created three business units, with one devoted to personal testing and health care, which Remington says holds promise. “We’ve been looking at this for 12 months,” Remington says. “It’s not a spreadsheet or a chart I’d want to show somebody.”īut the company has been preparing for the end of the pandemic, and has a plan to keep growing. “From a revenue point of view, as Covid goes away, it’s not pretty,” he says. So after a year like that, what do you do for an encore?Īs the need for rapid testing diminishes with the easing of the pandemic, Gravity CEO Tony Remington is realistic about sustaining such phenomenal growth. Gravity Diagnostics became one of the fastest-growing businesses in the region. Employment grew from a handful of people at the beginning to 450 walls had to be knocked down in its Russell Street workspace to create more room. Revenue in one year grew 3,000% as the company in short order won contracts with hospitals, state governments, schools, universities, and retailers who urgently needed help processing the rapidly growing number of Covid tests. Their foresight and quick action paid off. They might be able to put the small lab's analytical skills and health care connections to work to fight the virus, and improve the bottom line. When the Covid-19 virus emerged in China, the company leadership anticipated that this new germ would be highly contagious. Gravity Diagnostics was a small lab, launched in 2015, and struggling to turn a profit.

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